Top 5 Reference Apps Performance in the Middle East Q4 2022

The fourth quarter of 2022 saw significant activity for the top 5 reference apps in the Middle East on a unified platform, with notable trends in downloads, revenue, and active users.

Google Translate maintained high download numbers, averaging around 130K per week with a slight dip in November but recovering to 126K by the end of December. Active users hovered around 10M to 10.4M, with a decrease in mid-November but ending the year strong at approximately 10.3M.

Athkar - أذكار experienced fluctuations in weekly downloads, starting strong with 38K in late September but dropping to around 15K by December. Revenue saw a peak of around $2.3K in early October, stabilizing between $1.5K to $2K towards the end of the year. Active users remained relatively stable, averaging approximately 400K throughout the quarter.

Ayah - Quran App had a more varied download pattern, starting at 9.1K in late September, dipping to 6K in November, and rising to 12.9K by the end of December. Active users stayed relatively consistent, around 540K to 550K, with a peak of 554K in mid-December.

Quran Majeed – القران الكريم showed steady download numbers, ranging from 17K to 23K weekly. Revenue peaked at around $2.1K in late September, with fluctuations throughout the quarter, ending at $1.4K in December. Active users saw a gradual increase, starting at 288K and reaching approximately 302K by the end of the year.

Muslim: Azan, Qibla, Al Quran had a varied download performance, peaking at 14.1K in mid-October and dropping to around 7.3K by the end of December. Revenue saw a peak of around $5K in the last week of December. Active users showed a declining trend from 151K in late September to approximately 120K by the end of the year.

For more detailed insights and data, visit Sensor Tower.